About Essential T-Shirts
Essential T-Shirts started as a campaign for social responsibility. For each t-shirt purchased, Essential T-Shirts would help out someone who lacked food, sleep, and beer. It seemed like a great way to capitalize on people's desire to help others. Sales were minimal however, and it became apparent quickly that people are generally not interested in helping each other out. This is when Essential T-Shirts had its marketing break-through. Instead of giving food, sleep, and beer to those who need it most, we give it to the buyer! Each purchase comes with a gift of food, sleep, or beer, depending on the t-shirt the customer bought. People love helping themselves.
Essential T-Shirts, helping people help themselves.